Sales & Marketing Automation
Lawson M3 Sales and Marketing Automation is designed to help you manage revenue and profit generation initiatives more effectively, enabling you to hold on to your existing customers as well as acquire new ones. More than just a suite of software applications, Sales and Marketing Automation is a key component of a company’s overall CRM strategy.
SMS enables you to build and maintain a "corporate memory" for all your customers and contacts. Contact Management enables you to classify contacts and companies in an almost unlimited way, allowing you to store "soft" information about your contacts, such as hobbies, preferences, and family.
You can use this information and your "corporate memory" to automate the process for acquiring new customers, which saves you both time and money, and allows you to focus on the right customers at the right time.
Sales and Marketing Automation will improve sales efficiency and allows customers to implement sales strategies to suit different markets, customers, and prospects.
Lawson M3 Sales and Marketing Automation help you manage revenue and profit generation initiatives more effectively, enabling you to hold on to your existing customers as well as acquire new ones. It can also help you improve sales efficiency and implement sales strategies to suit different markets, customers and prospects.Sales & Marketing AutomationSales & Marketing Automation
Lawson M3 Sales and Marketing Automation help you manage revenue and profit generation initiatives more effectively, enabling you to hold on to your existing customers as well as acquire new ones. It can also help you improve sales efficiency and implement sales strategies to suit different markets, customers and prospects.LawsonCampaign ManagementCampaign Management
Lawson M3 Campaign Management provides marketing departments with solid support for lead generation and promotions. It also supports all the activities involved in mail campaigns, such as list management, mail merge, labels and response registration. The solution supports sending offers to a target group via various methods, including e-mail, and manages the distribution of leads to salespeople based on business rules defined at the start of a campaign.Mobile SalesMobile Sales
Lawson M3 Mobile Sales enables you to enter a quotation or a customer order off-line, watch the off-line customer order become an online order in Lawson M3, and use the corporate memory to create leads. These leads can result in quotations and/or customer orders.Sales AutomationSales Automation
Lawson M3 Sales Automation helps your sales team to better organize activities and easily access data concerning any interaction with customers or contacts. Your sales team becomes more efficient and can focus on the tasks they are best at: generating sales, revenue and profit. It enables sales managers to track all marketing activities in progress, identify the status of each business opportunity, and focus efforts and resources where they are best utilized.Sales Dashboard DesignerSales Dashboard Designer
The Lawson Sales Dashboard Designer is a powerful product that is also very easy to use. You can define dashboards so users are given an overview of the information they need, based on their role. Users with multiple roles have access to several overviews. The user-friendly interface enables the user to view reports, graphs or lists of important tasks. The designer comes with a library of graphs and lists that can be used as they are or modified to display whatever is required.- Software
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EDI for Supply Chain Management
- Lawson EDI (Electronic Data Interchange) for Supply Chain Management links your enterprise to its trading partners to electronically send transactions such as purchase orders, price/catalogs and invoices electronically.
- EDI for Supply Chain Management
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Engineering Change Management
- Lawson M3 Engineering Change Management (ECM) includes the necessary functions for the entry, distribution, authorization, final approval, and implementation of a company’s product changes.
- Engineering Change Management
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Financial Management
- The Lawson M3 Financial Management suite helps you capture, analyze and
manage all financial information related to your company’s operations.
Designed to offer you more effective cost-reduction strategies and more
accurate forecasting and costing models, Lawson financial integrates
with the other M3 suites and enables you to respond more quickly to
emerging trends and issues. Key applications include:
- Budgeting & Cash Flow Management
- Product Costing
- Multiple Unit Coordination
- Risk Management
- Accounts Payable & Accounts Receivable
- General Ledger
- Report Generator
- Tax Management
- Financial Management (M3)
- The Lawson M3 Financial Management suite helps you capture, analyze and
manage all financial information related to your company’s operations.
Designed to offer you more effective cost-reduction strategies and more
accurate forecasting and costing models, Lawson financial integrates
with the other M3 suites and enables you to respond more quickly to
emerging trends and issues. Key applications include:
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Inventory Control
- The Lawson Inventory Control application helps efficiently monitor and manage inventory throughout your organization. With Inventory Control, you record and track product movement to ensure that the right product, the right quantity and the right price is delivered on time to the right location. Inventory Control helps facilitate supply distribution and inventory replenishment.
- Inventory Control
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Maintenance Management
- Lawson Maintenance Management features an equipment and operational unit database that is easy to configure. An advanced service and preventive management system, along with easy-to-use work requests integrated into skills management and graphical scheduling, provides the basis for flexible, online work management features.
- Maintenance Management
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Mobile Solutions
- Lawson Enterprise Mobility is a set of leading edge mobility solutions for field service, sales, operations, route accounting and delivery forces. Enterprise Mobility is both tightly linked to other elements of the M3 suite and also a best-of-breed standalone solution.
- Mobile Solutions
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Pricing and Conditions
- Lawson M3 Pricing and Conditions (COS) supports the most simple as well as the most complex pricing structures. This includes managing the flow from planning and calculating prices and agreements through following up on results in sales statistics. COS supports a highly automated process that minimizes manual input and costs of order entry, billing, and credit note handling.
- Pricing and Conditions
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Procurement Card Self-Service
- Lawson Procurement Card Self-Service is designed for use by the card holder for reviewing, editing, and approving procurement card charges. Lawson Procurement Card Self-Service helps capture detailed information – such as accounts, activities, commodities, etc. – for card transactions.
- Procurement Card Self-Service
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Project Management
- This comprehensive project management application streamlines the processes of entering and maintaining projects, providing continuously updated project information, project status, schedules and cost control. Plus, helps you support and manage all project phases, from quotations engineering and production, to delivery and after sales.
- Project Management
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Rental Management
- Lawson Rental Management is fully integrated with the Lawson supply chain management and financial management applications, making it one of the strongest resources that rental companies can have. You can closely monitor expenses, costs, service levels, equipment failure rates and equipment utilization. You can also streamline your rental organization and create complex rental contracts.
- Rental Management
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Sales Management
- Lawson M3 Sales Management brings a common view to your commercial and logistical activities by connecting your planning, pricing, promotions, bonus and commission, statistics and follow-up to your fulfillment processes. It supports all aspects of your sales processes and is uniquely tailored to each channel and business area.
- Sales Management
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Services Management
- Lawson S3 Services Management includes Services Automation, which provides professional services organizations with tools to manage work, resources, time, expenses, and finances.
- Services Management
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Supply Chain Planning
- The Lawson M3 Supply Chain Planning application is a comprehensive set of modules designed to provide forecasting, planning and scheduling for manufacturing and distribution companies.
- Supply Chain Planning
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Transportation Management
- Lawson M3 Transportation Management (TPL) supports the activities in the distribution process. It supports both proactive and reactive planning and addresses your total transportation needs, accounting for weight and volume capacity considerations. It supports activities in the transportation process including document production for both domestic and international delivery. The route setup enables users to schedule deliveries on specific days of the week down to the exact departure time. Both point-to-point based routes and ring routes, including several unloading locations, are supported; users can even determine the order of the stops to be made at the unloading locations.
- Transportation Management
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Warehouse Management
- Lawson M3 Warehouse Management (WHM) addresses the activities required inside warehouses and distribution centers. It offers best-of-breed functionality that helps speed up the flow of goods, from goods receipt to shipping. Tools such as the task manager create more efficient utilization of warehouse personnel and equipment. Fully configurable work flows help provide greater accuracy and precision in vital processes. In goods receipt and put away, operations such as container management, sampling tests, intelligent location selection and cross-dock routings can be set up individually for products and supply channels.
- Warehouse Management
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e-Sales
- A sell-side web application designed to bridge your sales processes to your customers' procurement processes. With modules for B2B and B2C, e-Sales enables you to win new customers and retain current ones by adapting to your customers' process requirements in a cost efficient manner.
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Improve customer relationship management
- Take advantage of comprehensive integration between market development, sales and after-sales service processes, particularly in multi-channel sales environments where a complete and real-time picture of customer commitments is paramount. Combining highly integrated web, mobile and traditional order management tools with full service and rental management capability, Lawson helps you manage everything from simple to complex customer relationships.
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Introduce new products to market
- Getting a new product on the market is more of a challenge than ever. Not only do you have to ensure that consumers will want it. You also have to consider all of the behind-the-scenes costs: building it into your inventory; reserving warehouse space; setting up inventory tracking systems to account for the new product; marketing that product to your consumers; and reporting on its success. Lawson solutions are designed to help improve sales efficiency and implement sales and marketing strategies to suit different markets, customers and prospects.
- Introduce-new-products-to-market
- Supply chain collaboration and optimization
